There are multiple reasons to consider permanent marking for your products. Whether you need to protect your brand from counterfeiters, improve logistics management, or clearly identify products to simplify installation by end users, permanent marking can help you meet your goal.

Options abound as well. If you manufacturer wire and cable, for instance, the choices include embossing wheels, ring marking, engraving, offset printing, hot foil printing, laser marking and inkjet marking. In other industries, labels can be used.

Why consider laser marking? Because advances in laser marking equipment and additive technologies enable high rates of output while still delivering an excellent marking contrast. Unlike other methods, laser marking systems are easily programmable, supporting flexibility during production. And they’re practically maintenance free, with no consumables needed.

 

LASER MARKING ADVANTAGES
High quality marking	High resolution and contrast Suitable for large and small products
Durability	No wear-off or indelible marking (solvent, oil and abrasion resistant) Helps prevent counterfeiting
Flexibility, versatility	No design restrictions Customization & differentiation
No pre/post treatment	Process simplification
Marking speed	High output Production and marking in a continuous process
Cleanliness	Low maintenance; no inks or consumables
Cost effective	Less rework, scrap & inspection

 

How does the process work?

To create the mark, a laser beam activates a laser-sensitive additive embedded in the polymer. The beam changes the molecular structure of the additive, causing a color change that results in a permanent marking. Sourcing the additive as a masterbatch, often bundled with colorant, makes it easier to add to your production process.